Project highlightsMotion exists to make life more accessible. This purpose-led business aims to understand the individual's specific needs and empower them with accessibility solutions for everyday life. To do that, Motion needed a new website capable of addressing customer requirements, providing information and helping people zero in on the right solution for them.
Improved conversions by95%In 2023, we improved conversions by 95%, conversion rate by 5%, top-of-page rate by 76%, and decreased cost per conversion by 38%.
What we did
- Improved ad and keyword quality score
- Regrouped ads around themed keywords while monitoring search terms and negative keywords
- Made bid and landing page adjustments to increase ROI and quality score
End-to-end design and development. That’s what we do.Customers you serve or hope to engage. Users on your app and visitors to your site. Communities where you operate and citizens who you support. People on your side of the house, and ours, inspire everything we create.
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Case study spotlight
“[The] scope of work was very detailed, so very easy to monitor and measure our progress and work together.”
Jeff Preston
Vice President of Brand and Product, Motion
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